Why I Stopped Believing in the Elevator Pitch (and You Can Too)The pressure to “pitch” usually isn’t about words — it’s about confidence. When business owners gain clarity around who they are, who they serve,... Keep Reading
Is Your Floral Business Easy to Find Online?I'm highlighting a feature in the Spring 2026 issue of Slow Flowers Journal — and sharing something I think every floral business owner needs... Keep Reading
Three Takeaways Every Business Owner Needs to Know About AIIs AI finding your business — and more importantly, is it getting it right? In this post, I'm sharing three things every business owner... Keep Reading